Résumé
Email | 347.624.1627 | 4821 5th Street, 2A. Long Island City, NY 11101
2017: Freelance Creative/Design Director
Open for any freelance creative or design needs you may have. Email me daniel.marcello@gmail.com
2016: MRM/McCann Worldwide, Design Director
Managed all visual work on a variety of accounts including: Microsoft, Verizon Fios, Lottery, US Army, and USPS. Worked closely with the Innovation Lab to create new technologies and build on existing platforms to help bring clients into the digital age and into a newly forming product age. Helped clients build and manage their own special systems and products that would make them relevant in an ever-changing social and digital age.
2012 - 2016: MRY, Associate Creative Director / Associate Design Director.
Began as an Associate Creative Director working in a partnership with a writer. We were the leads to the Johnson & Johnson client as well as new business needs. Transitioned to the Design Department as their needs grew. Worked closely with the Creative Department to get final ideas completed with Designers and Development Department. Assumed the lead role as Website and Application Designer and worked closely with clients to fill their digital needs in product, mobile and site implementation.
2012: Razorfish, Senior Art Director.
Worked on the Mercedes-Benz account. With my experience with other automotive clients, Razorfish asked me to help redesign the Mercedes-Benz AMG site, maintain mercedesusa.com and launch the new vehicle owners app.
2010 - 2012: Ogilvy & Mather, Senior Art Director.
Hired as a member of a special group of visual designers to help change the quality of work coming out of Ogilvy & Mather. My team was in charge of all the branding and visual looks in mobile, interactive and print on all accounts, including Coke, AMEX, Louis Vuitton and Unilever. Worked closely with GCDs & CCOs on pitch work as well as everyday retainer accounts.
2005 - 2010: R/GA, Senior Designer.
Worked as Visual Designer / Flash Programmer for the Digital Agency of the Decade. Collaborated closely with account and creative teams on concept, design and execution of robust integrated digital marketing campaigns for Fortune 500 brands, including Subaru, Nike, HP, GE, Verizon and Nokia. Specialized in design and development of dynamic websites and other web-based applications for mobile and emerging platforms.
2005: Firstborn Multimedia, Designer.
Worked in an award-winning design department specializing in interactive campaigns for high-profile clients in a range of industries. Utilized extensive skill sets for design assignments.
Education:
Rochester Institute of Technology, Rochester, New York. BFA in Graphic Design, AAS in Illustration and Animation. Minor in Art History.
Extensive skills in: Branding, Design, Creative concepts, website creation and mobile applications.
Extensive knowledge of: Photoshop, Illustrator, InDesign, After Effects, Flash, HMTL.
